Marketing specialist

Help build our marketing strategy and increase our brand awareness through web, content, social media and email.

Job description

As a marketing specialist you are responsible for further developing our marketing strategy and increasing our brand awareness. You develop projects from A to Z and work with freelancers and external partners.

Your tasks

• Strategic role: shaping the overall marketing strategy, including planning and long-term vision
• Digital marketing: optimising e-commerce activities for both B2B and B2C through our webshop
• Content marketing: developing and implementing a consistent content strategy through a content calendar
• Social media: managing and growing our social media channels with relevant and authentic content
• Email marketing: setting up and running effective email campaigns
• SEO & SEA: improving our online visibility
• Project management: leading the development of a new website
• Management: steering and coordinating freelancers and external partners
• Events & campaigns: organising marketing actions and events

Your profile

• You have experience as an all-round marketer with knowledge of events, websites, digital ads, mailings and graphic work
• You are strategically strong and can develop marketing initiatives independently
• You have experience with various e-commerce platforms
• You have an affinity with digital marketing, including online advertising, SEO and user behaviour
• You hold a bachelor's degree in marketing or have relevant experience
• You like a flat structure where you can be yourself and get a lot of responsibility
• You communicate fluently in Dutch

We offer 

• A challenging position with room for your own input and development
• The chance to work more strategically instead of only executing
• A market-based salary with fringe benefits
• Meal vouchers
• A young, dynamic working environment in Lier

Send your CV with a short motivation to gert@geroba.be!